Rasmus Hojlund might have ended up at Milan earlier than his transfer away from Manchester United, however the striker in the end rejected the Rossoneri in favour of Napoli as a result of sporting and contractual ensures.
In keeping with journalist Matteo Moretto, , Milan had put a severe proposal on the desk for the Denmark worldwide throughout talks with Manchester United.
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Milan made summer season strategy for Hojlund earlier than Napoli swap
The Rossoneri provided a paid mortgage value €3.5m, with an possibility to purchase set at €35m, a sizeable operation that underlined their curiosity in reshaping the assault across the Dane.
Regardless of the monetary dedication, negotiations by no means actually gathered momentum. The decisive issue was not United’s stance, however Hojlund’s personal evaluation of the transfer.
NAPLES, ITALY – JANUARY 07: Rasmus Hojlund of SSC Napoli exhibits his disappointment through the Serie A match between SSC Napoli and Hellas Verona FC at Stadio Diego Armando Maradona on January 07, 2026 in Naples, Italy. (Photograph by Francesco Pecoraro/Getty Photos)
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The striker fastidiously evaluated the sporting context and in the end determined that Milan’s proposal didn’t totally meet his necessities.
Why did Hojlund snub Milan?
Two parts proved essential.
First, Hojlund was decided to proceed enjoying within the Champions League, a contest he views as important for his growth and worldwide profile.
Secondly, he wished clear ensures over a everlasting switch slightly than a deal depending on circumstances or future negotiations.
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MILAN, ITALY – JANUARY 11: Rasmus Hojlund of SSC Napoli shoots through the Serie A match between FC Internazionale and SSC Napoli at Giuseppe Meazza Stadium on January 11, 2026 in Milan, Italy. (Photograph by Marco Luzzani/Getty Photos)
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The Partenopei moved with larger conviction, presenting Hojlund with an outlined technical undertaking and agency assurances over the purchase clause, which proved decisive.
Milan are left with some remorse over an bold transfer that fell aside as a result of participant’s calls for slightly than an absence of intent from the membership.