Photograph by Alexandre Simoes/Borussia Dortmund through Getty Photographs
Bayern Munich’s Klassiker rival Borussia Dortmund has shaped a partnership with the joint Rekordmeister, the Pittsburgh Steelers of the NFL. The 2 groups are each well-known for carrying the black and yellow, however the connections go deeper than simply the colours that they share. Each Pittsburgh and Dortmund have deep histories rooted in business. Each groups need to use the partnership to drive future success in worldwide collaboration.
Commercial
The collaboration between the 2 will likely be multi-faceted. Gamers and former gamers have every attended video games at every others’ stadiums. A Steelers workers member has already been to a enterprise summit that BVB hosted and the Steelers will reciprocate with an invitation to a enterprise assembly later this Spring. The Steelers will even host a flag soccer sport in Dortmund that can embody a Steeler participant.
Miles Killebrew, two-time Professional Bowler for the Steelers had this to say about his time in Dortmund at match — “I used to be blown away by my expertise at Dortmund. From the minute we arrived at Sign Iduna Park, it was clear to me how particular a corporation BVB is. From the ‘Yellow Wall’, to the environment and the followers, it was a memorable day for me, and I look ahead to returning sometime. It will likely be thrilling to see the connection between the Steelers and BVB develop sooner or later.”
Dan Rooney, Director of Enterprise Growth and Technique for the Steelers, is trying ahead to what this partnership will deliver. “The partnership with Borussia Dortmund, the first-of-its-kind for the Steelers group, builds off the deep connections each of our groups have with the communities we characterize, in addition to our shared values, rooted in our industrial pasts, of laborious work, willpower and a profitable spirit. We look ahead to what’s subsequent as we assist one another’s success in reaching followers in new markets and elevating the profiles of the cities we name dwelling.”
Lastly, Marc Lingenhoff, the Managing Director for BVB Americas, Inc., shared his ideas as nicely — “Borussia Dortmund and the Pittsburgh Steelers share greater than colours – we share the dedication to deliver sports activities and tradition collectively via the facility of our manufacturers. We’re rooted in historical past, and bonded by custom. When exploring numerous enlargement alternatives for BVB in the USA, we noticed the Steelers as the perfect companion with great success on the sphere, in addition to a legacy of excellence off the sphere. Identified for its resilience and community-first strategy, the Steelers are a cornerstone of Pittsburgh’s id – and the identical may be mentioned for BVB in our Dortmund group as nicely. We’re proud and excited to deliver this synergistic partnership to life on the worldwide stage, with the fan on the middle of all the pieces we do.”
BFW Commentary
As a fan of Bayern and the Steelers, this harm me for a minute, however even I’ve to confess it makes a lot sense. Each groups try to develop within the different’s markets. Plus the colours, the passionate fanbases, the business that drives the communities, and all the opposite components simply make sense. I’ve been saying all day, “I hate it, nevertheless it is smart.”
On the lookout for a breakdown of all the weekend’s motion from Germany’s prime flight? Superior, then take a look at the Bavarian Podcast Works — Bundesliga Rundown with Marcus Iredahl! Chuck has the visitor internet hosting duties this week, however it’s the identical present you understand and love! You may get the podcast on Patreon, Spotify, or beneath:
Extra from bavarianfootballworks.com: