AC Milan’s exit from the Champions League was a pricey one, not simply when it comes to the emotional drain on the squad but in addition the cash missed out on.
In accordance with , Milan will nonetheless earn €61m from their 2024-25 Champions League marketing campaign earlier than including the ticket revenues, however draw exit to Feyenoord means no €11m for qualification for the final 16 and no extra field workplace revenues both.
It solely took three weeks to drastically change Milan’s European prospects and it began with the defeat within the last sport of the ‘league section’ to Dinamo Zagreb, which meant a drop within the desk from sixth (and subsequently direct final 16 qualification) to thirteenth.
Then, accomplished what was a nightmare three video games within the high European competitors, which means the accounts will probably be with out the €11m talked about and round €9.1m or extra in ticket gross sales (based mostly on the Spurs final 16 tie two seasons in the past).
Milan shut the 2024-25 European marketing campaign with roughly €61m from the UEFA prize distribution and – contemplating the 5 residence video games – one can think about a determine not removed from €25m will probably be added from the field workplace.
Nevertheless, the title of the article reads: ‘How one can throw away 20 million in 45 minutes. Milan misplaced… half of Gimenez in opposition to Feyenoord’. It refers to the truth that with the prize and ticket cash from the final 16, a lot of the charge for the striker would have been repaid.